Breathtaking in every season
The curious traveller’s guide to Switzerland
Exploring Switzerland, a small country with a vast global presence
Four national languages, 26 cantons, 7,000 lakes, 10,850 named peaks, the highest density of museums in the world... Switzerland fascinates travellers with its unique culture, incredible scenery and open-minded approach to life. On the western edge, Geneva hums with the activity of UN headquarters, banks and NGOs, including the Red Cross. Interlaken, located in a valley between two crystal-clear lakes, charms visitors with its traditional Alpine architecture and year-round outdoor adventures.
What to see and do in Switzerland
With mountains covering 70% of this small nation, hiking and skiing are beloved by locals and visitors alike. After time in the fresh outdoors, share a meal of fondue or raclette with friends.
Meaningful Moments in Switzerland
Learn about Swiss watchmaking with a master horologist. Tour a chocolate factory, as Switzerland is home to Lindt, Toblerone, Nestlé and many other brands. For a truly breathtaking experience, travel to the top of a mountain for panoramas above the clouds.
Create your own tour
Plan your visit to Switzerland
From your boutique hotel in the heart of Geneva or Interlaken, the area’s top attractions are within easy reach. Everywhere you go, your senses are arrested by astounding Alpine scenery, a profound sense of history and the Swiss commitment to excellence.
Discover the French-speaking region of Switzerland
The cosmopolitan city of Geneva dominates Suisse Romande, the country’s western sector. Begin by wandering the Old Town’s narrow streets and exploring its wonderfully unique museums, then stroll or cruise along pristine Lake Geneva (Lac Léman in French) while admiring the surrounding mountains.
Discover Interlaken, a resort town between lakes and peaks
A top holiday destination since the 1800s, Interlaken draws visitors with its location in a picturesque valley between Lake Thun and Lake Brienz. In addition to swimming and boating in turquoise-blue glacial waters, the nearby mountains and meadows are ideal for hiking, skiing and hang gliding.
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